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Brazilian Nail Polish Color for Summer 2010/2011 – Colorama

Published September 23rd, 2010 at 9:31 am in Beauty, Uncategorized with no comments
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Colorama is a Brazilian born nail polish company that has been around since I was little. They were recently bought by Us based cosmetic giant Mabelline, although I could not find more info on this online.

Colorama has great market share in Brazil, both on beauty salons as well as on retail. Their nail polish collections are hits amongst Brazilian women, so the Summer 2010/2011 collection is posed for success as well.

The collection brings 7 new colors that closely follow fashion international trend. It also has a more varied palette when compared to other nail polish collection from other major competitors, which are very much based on pinks and red hues.

Colors:
Militar (Military) – green hue based on the military trend on international runaways;
Jeans – deep blue hue that borrows from the denim
Hippie Chic – light blue hue
Tapete Vermelho (Red Carpet) – deep red hue
Clubber – vibrant pink hue
Rock – black with slight glittery effect
Clássico (Classic) – smooth and minimalistic whitish hue

Colorama also has a low retail price (like most of its large competitors like Risque): R$ 2,15 or U$1,15.

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